Speakers

Daniel Koo is currently Vice President, Head of Digital of Shangri-la Circle, the direct-to-consumer loyalty and digital platform for Shangri-La Group. Before joining the luxurious hospitality group, Daniel was the Digital Lead in DFS Group, Mobile App Product Owner in Cathay Pacific. He is the certified Product Owner with a wealth of experience in travel, digital and customer experiences. In his current role, he is leading the group digital team comprised of 20+ digital and digital marketing SME and talents. He is also tasked at leading the end-to-end digital product development, maximising the commercial value of its new features and products by embracing customer-centric design thinking principle.