Speakers

Mark is a senior paid media and acquisition strategist with close to two decades of progressive experience in strategic communications planning, client leadership, business development and eCommerce acquisition gained from China, Singapore (local and regional scope) and the Philippines. From a digital media specialist, he recently pivoted to a full commercial role as eCommerce Lead for Southeast Asia at global cybersecurity firm Kaspersky, orchestrating all acquisition growth levers in the region- pricing, promotions, performance marketing, site experience and conversion optimization. Mark is a Certified Professional Marketer (Asia) awarded by the Asia-Marketing Federation.