Director, B2C & Digital Marketing APAC, MASTERCARD
Snigdha is a software engineer turned marketer, who loves to bring together consumer insights, creative ideas and technology to develop marketing programs that solve for business problems. In her 15 years of commercial experience across brands such as Adobe, Levi Strauss, PayPal & Mastercard, Snigdha has built a solid track record of driving growth in consumer and business portfolios via marketing. In additional to being an accomplished marketing leader, Snigdha is also an active supporter and volunteer for women in business and education for underprivileged kids. She has devoted 1.5 years of her career as a full-time marketing resource for an NGO that supports education for slum kids in India. She is a learner at heart and is always up for picking up a new life or functional skill.
11-Oct-2023Martech Keynote StageThe Power of Generative AI for Marketing & Consumer Engagement