Speakers

VJ Anand
Founder & Chief Experiment Officer,
Ballsy
From building agencies to making stuff go viral‚ VJ Anand is your guy. Former Senior Vice President of Creative of Gojek ‚ Indonesia's first decacorn tech giant, and then the Regional Head of Creative and Managing Partner of VaynerMedia APAC ‚ VJ is your go-to guy if you want your brand to be the talk of the town.
At Gojek, VJ helped grow an internal creative team from 10 people to a 120-strong team. He headed up the creative, social, in-app content, and activation for the Indonesian decacorn. He helped rebrand them in his last months at Gojek and created an iconic branding sounds for the Indonesian giant. His last piece of work which was a music video with Rich Brian for Gojek went viral, leading to a hire by Gary Vaynerchuk to help build VaynerMedia APAC. Here, VJ came into an agency of four people and helped grow it to an agency of 221. Here, VJ has run numerous global and regional campaigns for Google, Disney+, Subway, SK-II and several other brands; his most recent global work involved conceptualising and shooting a music video with John Legend for the SK-II brand.
In his two year stint in Europe and a global role, VJ recently launched a massive olympics campaign for Visa across 6 different countries in a mini docu-series on social and also worked with Charli XCX for a Revolut campaign with Wired Magazine.
Sessions
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08-Oct-2025Digital Marketing Theatre, powered by DMEXCO AsiaCrafting Compelling Brand Stories: Engaging Audiences in a Distracted World