Tech Week Singapore 2025

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The Rise of Immersive Commerce: Spatial Tech, AR, and the Future of Retail Engagement

08 Oct 2025
eCommerce Retail Revolution & CX Theatre

This reflects a more current and relevant framing while still staying true to the original theme. Here are the key talking points we plan to cover:

 

  • How spatial and immersive technologies are reshaping the future of retail
  • Real-world applications of AR, VR, and experiential design across events and commerce
  • The shift from omnichannel to experience-layered ecosystems
  • Designing customer journeys that are not just interactive, but emotionally resonant and memorable
  • What brands need to consider when scaling immersive strategies in a cost-effective, outcome-driven way
Chairperson
Charina Widjaja, CEO of DFW Creative - Co-founder of Extensive Interactive
Speaker(s)
Jaclyn Yong, Director of Industry Relations - Singapore Retail Association